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With over 1450+ stores and more than 75 international brands to boast about and racing to 1500 stores by the end of 2016, the Apparel Group, under the patriarch of the Mr.Nilesh Ved, had a rather modest start. Commencing its operation with just one brand in 1999, Mr. Nilesh Ved was just rearing to gather momentum in the Retail industry. Setting a strong foothold in the Gulf, the Apparel Group has crossed the regional boundaries and embarked in the Global market.

In 1999, Mr.Nilesh Ved, now one of the leading Fashion Retailers in this part of the world, initiated his successful journey with 3 stores of Ninewest a U.S. brand with its first exclusive store in Lamcy Plaza. The success brought by the launch of a few stores allowed a clear understanding of the retail market apparent in the Gulf, thus allowing Mr. Ved to concentrate on his business strategy of further introducing new labels and expanding his reach to the consumer. Mr.Ved belongs to a family of successful entrepreneurs and businessmen. His family runs the largest gold bullion trading in Dubai since 1904. He graduated with a Bachelor of Science in Business Administration from the prestigious Boston University.

Since his early days, Mr. Ved was highly influenced by the North American retail environment and had a dream to bring in trendy fashion brands of the West to the Middle East, which seemed to be a promising market for retail.

He is known for his pace of work and high leadership skills with which he drives everyone towards the organizational goals.